Discovery Consumer Products, the licensing arm of Discovery Communications, and Spreadshirt, a global platform for personalised clothing and accessories, announced today a partnership to produce Animal Planet themed merchandise available on Spreadshirt’s online platform in the United Kingdom, Germany, Switzerland, Austria, Denmark, Finland, Norway and Sweden.
The product will include Animal Planet branded apparel such as; t-shirts: long sleeve tops; hoodies; baby t-shirts; baby bodies as well as accessories including: baby bibs; mugs; phone cases and bags. The products, which recently launched in the UK, Germany, Austria and Switzerland, will also roll out in the Nordics in early 2016.
This new Animal Planet line includes unique designs, such as: the vintage penguin hoody; orca t-shirt; kitten baby’s bib and more. Spreadshirt and Discovery Consumer Products will continue to introduce new designs to consumers across Europe.
“Partnering with Spreadshirt allows us to launch an array of new designs to Animal Planet fans and consumers across Europe just in time for the holiday season,” said Ian Woods, Senior Director of Licensing, Discovery Consumer Products in EMEA and Latin America. “The new offering truly has something for everyone and Spreadshirt’s creative and individualized approach sets this apparel and accessory line apart from the rest.”
Animal Planet reaches 395 million viewers across 215 countries and territories, featuring global hits such as RIVER MONSTERS, TANKED, TREEHOUSE MASTERS, MY CAT FROM HELL and more.
About Discovery Communications
Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world’s #1 pay-TV programmer reaching nearly 3 billion cumulative subscribers in more than 220 countries and territories. For 30 years Discovery has been dedicated to satisfying curiosity and entertaining viewers with high-quality content through its global television brands, led by Discovery Channel, TLC, Animal Planet, Investigation Discovery, Science and Turbo/Velocity, as well as U.S. joint venture network OWN: Oprah Winfrey Network. Discovery controls Eurosport, the leading pan-regional sports entertainment destination across Europe and Asia-Pacific. Discovery also is a leading provider of educational products and services to schools, including an award-winning series of K-12 digital textbooks, through Discovery Education, and a digital leader with a diversified online portfolio, including Discovery Digital Networks. For more information, please visit www.discoverycommunications.com.