Ecommerce platform adds beloved character to its growing licensing business
Spreadshirt has added the classic French children’s book, The Little Prince, to its collection, under license from Euro Lizenzen. The self-expression e-commerce company will initially include more than 12 simple and elegant designs from the beloved novella by Antoine de Saint-Exupéry.
The ageless and international appeal of the book means that designs will be available on merchandise for both children and grown-ups, from t-shirts to accessories like bags and phone cases. The collection will be available for sale via Spreadshirt Marketplace in the UK, Germany, Austria, Switzerland, Poland, Italy and Spain and through Amazon and eBay. Read more
New design tool has extra features and revised layout
Fifteen years since its foundation and new ideas continue to flow from Spreadshirt. Today, the £77m e-commerce platform has a new, web app, design tool that enables self-expression through customised clothing and accessories.
The new web app is optimised for desktop and tablets and the layout has changed fundamentally. In addition to the super-intuitive, user-friendly design, customers benefit from the following innovations in the new design tool:
- customisable design templates for topics such as birthdays, weddings or professional groups
- the ability to display bending text
- effects that allow customers to fine-tune uploaded photos and motifs, like a star outline or brush effect.
New functionality: bending text.
Finishing touch with new stencils and effects.
Sales via Smartphones Support Global Growth for Print-on-Demand Platform
In 2016, print on-demand, ecommerce platform, Spreadshirt, increased its global sales globally by around 9% to a total of £77.7m (93 million euros). Mobile has become a key driver of growth for the company, which enables everyone to spread ideas on something tangible. Almost 50% of platform visitors use mobile devices. Increasingly they are visiting and designing via their phones. Smartphone traffic is up 22%, whilst visits from tablets is down by 14%. Globally Spreadshirt experienced over 40% growth in orders via smartphone in 2016. In the UK and Europe this was up 73% year-on-year.
Spreadshirt is the market leader in Europe and has been growing continuously since its inception. Building on its success in Europe, the company launched a US offensive at the beginning of 2017 with the aim of winning business from competitors, such as Red Bubble and CustomInk. Read more