Current Press Releases

Half of Spreadshirt Management Positions Filled by Women

Bettina Sutter becomes Global Director of Product at Ecommerce Firm

Bettina Sutter, Global Director of Product at Spreadshirt

Spreadshirt has promoted Bettina Sutter from within to Global Director of Product. This means half of all senior roles at the ecommerce firm are filled by women. Prior to Spreadshirt, Sutter was Senior Product Manager at Skype in London.

Together with her 17-person team, Sutter will continue to strengthen the company’s customer orientation and strategically expand its product portfolio. She is responsible for three areas within the company; Product Management, Design and User Research. Her focus is to further advance the user-friendliness and functionality of the Spreadshirt platform. Sutter reports directly to Guido Laures, CTO.

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Organic Cotton Takes Center Stage at Spreadshirt

First print-on-demand provider to promote organic cotton in own collection

Spreadshirt is the first print-on-demand player in Europe to place organic cotton at the front and centre of its own collection. This strategic move is in response to changes in customer preferences. The self-expression ecommerce company has been offering sustainably produced organic products from various well-known suppliers such as Stanley / Stella and Continental Clothing since 2012. Currently, around 15% of all the apparel at Spreadshirt is available in organic cotton. Now Spreadshirt is launching its own Premium Organic Line, made from 100% certified organic cotton. This move will enhance the house brand and reflects the company’s position as the European market leader.

Spreadshirt own collection

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