Our 2014 review, part 2. Trends, Stories & People

Blog Recap 2014 spreadshirt

It’s the end of the year, and for us it’s time to look back at a year filled with awesome designs, hot trends and stories written by our shop partners. In the first part 1 of this review, we have given you an overview of recipes for improving sales for our partner shops. The second part will now take a look behind the scenes, inform you about the latest “I ♥” trends and how a bit of tinkering can make a difference. Check it out now!

Introducing a spreadster: Product Owner Mareike

You’ve always wondered what exactly a product owner is and what he (or she) does in the course of a busy and productive day? Well, here’s the answer. At Spreadshirt, Mareike Gödemann from our Product Management team has given an insight into a workday in the life  at Spreadshirt. Next to telling us about her projects in 2014, she explains what she tells a stranger about her job over a glass of beer.

I ♥ – the story behind the trend

We’ve been running a trend report series in instalments covering “The story behind…“. One of the best ever success stories is without a doubt the “I ♥“ design. It gives you the chance to express whatever is close to your heart, whether it’s your love for NY, your mum, cheese on toast or your neighbour’s wife – the sky’s the limit. Find out how it all started in New York in the 1970s, and read this really interesting story behind of the famous design in our nicely written blog article.

Made by you

It’s an ancient trend: handicraft! We’ve been tinkering about with scissors, needle and thread for a while, and what we evetually came up with is in line with the zeitgeist: decorative ideas for turning ordinary pieces of clothing into stand-out items to impress your peers. Release your creative potential and create gear for the next summer. You can be sure that it can’t be found anywhere else, so release your fashion potential with a few pulls, cuts and ties . And since the fine art of tinkering is never as popular as during the season prior to Christmas, we’ve put together a manual for a perfect Advent DIY. Check it out on our T-Shirt Advent Calendar blog.

What made your year in 2014? Do you have a handicraft tip you feel like sharing with us? Or is there any story you feel like sharing with us? We look forward to receiving your feedback under this article.