Being up-to-date is key when you create designs for the Marketplace. It’s super important to act fast when picking up on current trends or upcoming holidays and events to turn them into new designs. It’ll help you to be in the money at crucial times when it counts. Our overview of topics, trends and events will guide you through the months to come to have you inspired for the designs that people want.
Seasonal trends and holidays
You should always plan for the classic end-of-the-year themes of Halloween and – of course – Christmas. Niche topics like the World Pasta Day in October or International Grandparents Day in November are worth a try as well. Sporting events always tend to draw a good crowd, so pay attention to those happening at the end of the year. The World Darts Championships, for example, will take place in London in December. The sport has enjoyed growing popularity worldwide and so you can certainly delight many dart fans with fun designs on Spreadshirt’s Marketplace.
The following list gives you an overview of seasonal and country-specific topics for which an increased design search volume can be expected. Always remember to tag your designs when you publish them on the marketplace.
| Occasion | Date |
| Halloween | 31.10.2018 |
| Diwali | 07.11.2018 |
| Start of Karneval Season Germany | 11.11.2018 |
| Father’s Scandinavia | 11.11.2018 |
| Grandparents Day | 12.11.2018 |
| Nikolaus (Sinterklaas) | 06.12.2018 |
| PDC Dart-WM | 13.12.2018 – 01.01.2019 |
Marketing and Promos
You should mark two more important dates in your promo calendar. On Black Friday (November 23) and Cyber Monday (November 26), many online merchants around the world entice customers with generous discounts. Spreadshirt is going to run promos on these days as well. All current promotions can be found regularly on the overview page of your Partner Area.
When offering designs for seasonal occasions, you should always upload them to the Marketplace well ahead of the event. This is how you can also promote them in connection with one of our promos. And remember to share your Showroom regularly on social networks!
Oh yes, making customers aware of your Shop’s gift potential will make your checkout bells go jingle-jangle. Besides the classic T-shirt, also consider other products from our assortment that work well as Christmas gifts: posters, cups, cushions or bags, to name but a few.
Have we inspired you to new design ideas? Do you know of other important or fun occasions worth considering? We’ll be glad to hear about them in the comments!
