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SEO Tips Part 3: Create engagement via Social Media Optimization

This is the final part in our 3-part mini sequel on how to make your shop googleable. In our previous 2 blog posts (SEO tips part 1 and 2), we explained why optimising your shop or website’s content should be improved in terms of meta data and external links. We want Auntie Google to push you up the ranking ladder, so keep reading!

Search engines like Google like everything that buzzes and makes a lot of noise on the Web. Google’s new algorithm – Hummingbird – was released in September 2013. Ever since one thing has become more important than anything else: ENGAGEMENT. What this means for you? Create content that users can interact with, particularly by sharing it and talking about it on other Web platforms. So make sure that whatever you offer is bound to make some noise. Here’s how to bang the drums: Read more

Sunshine in a bag – new products are coming on

In July! Keeping your cool in the hot, hot sun ain’t that easy, but: our new tank tops – by Bella – are just as light as the summer breeze these days. Create your personalised summer look, and choose from a big range of colours. We’ve just added a few neon colours like neon pink, mint, red marble, blue marble and grey marble. Tank top the summer!

The Art of Tinkering Pimp your Tank Top

Right in line with the current discount campaign on our homepage (only until 22nd July 2014), we have put together a few creative ideas for you here. If you like doing handicrafts, a personalised tank top can be the beginning of a beautiful friendship.

Or do you feel like I do? Maybe you )(like me) still have this tank top from THE holiday that evokes heaps of great memories. And you’ve long stopped wearing it. The DIY tips here show, how you can turn your old tank top into something extraordinary.

SEO Tips Part 2: How can you improve your shop’s search engine reputation?

There was once a time when Google peered through rose-coloured glasses. Everything out there on the web seemed just awesome. Google would just love every word and every link that could be found online. The colour of these glasses has changed, unfortunately, from rose to black. Read more

Trend Report: The T-shirt’s a Berliner

Not only is Berlin a hot metropolitan location, it’s also the new international T-shirt capital! People from no other capital order as many tees as Berliners. And this year’s International T-Shirt Day on 21 June provided the occasion for us to check out some cotton stats. So we found out that Berlin is the place for people to personalise their tees, and these fun facts have surfaced as well:

Who would have thought that Luxembourg came second?

Well, at least we would have tipped a few other places to lead – catwalks in London, Milan or New York come to mind, and not the fashion conscious streets of Luxembourg. And the city of fashion – Paris – only comes up in third. Well done, people of Luxembourg. It may give consolation to the Parisians that they are still ahead of: London, Rome and a quite few other places with a reputation for trend-setting fashion. Some big places didn’t even make the top 10. The best-seated non-European town is Washington DC in sixth place. Read more